Case Studies

King’s Day 2026

20 July 2026
Koningsdag 2026

There’s something magical about King’s Day.

Not the orange outfits. Not the beers. But that moment when music turns a street into something you’ll never forget. We get to help create that moment. For 25 years now.

This year we’ll be there again: in Rotterdam, on the Witte de Withstraat. Details to follow.

For anyone still planning the weekend: we’ve put together a handy guide to the best King’s Night and King’s Day activities, city by city. Rotterdam, Amsterdam, Utrecht, The Hague: from free street markets to sold-out festivals.

Enjoy it. 🧡👑

King’s Day guide 2026